Week 3 and Helvetica Response

Visions is really kicking off with Art designing in the Space-Deco Style. This change came about because the directors did not feel like the campaign was cohesive in its design. By picking a more definitive theme, Art has a lot more direction. This week, I taught Jack how to use Photoshop and Illustrator. Now that Jack is making his own graphics which allows me to work on the campaign designs (such as the T Shirt and Event Poster). I have already started working on the program and have met with Evonne about prices as well as paper options. I asked about the addition of one color page and she told me that it would increase the price. I've been considering dropping a page (the film page before the list of films feels unnecessary) which would help balance out the additional cost of the color page. I've also been working on a bumper and learning AfterEffects in the process. It's a  relevant program that will be an asset on my resume.



Helvetica Response:
I throughly enjoyed the documentary "Helvetica" and it's safe to say that I will never look at font the same way again. The film brought up many interesting design factors that fonts possess, one being the thickness portraying an emotion/feeling or emphasis. I myself don't utilize font thickness within my design, so the examples shown within the film made me examine design in a new way. Readability was also ephasized in the film. V6 has had font issues in the past, so I'm really striving for readability with the 1950s fonts we are incorporating.

Week 2 - Programs Dirty Dozen

 1. What is the project supposed to achieve?

To allow V6 attendees to have an informative guide to this years festival. This program will also promote our sponsors.

2. Who is the customer?
All festival attendees are going to receive a program. 

3. What are the deliverables of the project?
The program itself is the only deliverable.

4. What is the budget?
$700

5. How long will it take?
The program cannot be completed until film selections as well as any other festival preparations (deciding the panel). But as long as everything has been decided, the programs will go out for printing after Spring Break.

6. What specific skills are needed?
I will need to be creative, but also thoughtful so that the design is successful. I will also need to be timely if I want to make my deadlines.  I will be using mostly Illustrator, but some Photoshop as well. 

7. What special resources are needed?
Class contacts for businesses will be quite helpful. I will also need to know sponsorship level information to properly acknowledge donating business.

8. Who is working the project? What is each person's job?
Jack has expressed an interest in helping with the programs, so I have been meeting with him to brainstorm about design. Jack also wants to do some of the writing for the program with the help of Zoe. Kevin will be writing the Welcome Page as festival director. Also, Adrienne will assist me with sponsor information.

9. What is the schedule?
Feb 23rd - Program Class Approval

March 1st - Program Class Approval
March 15th - Printing
March 22nd-29th - Get Programs back from Evonne

April 15th - Programs given to Festival attendees

10. What are the risks? (Small vs. large impact, likely vs. unlikely)

• Large Impact, not likely: I will be late in printing the programs and we won't have them in time for the festival. 
• Small Impact, unlikely: There could be a typo that I overlook that gets printed.
• Large Impact, Possible?: There could be a problem with printing where there is a defect in all copies of the program.

11. How will you communicate with your team?
I will talk closely with Jack, but will also contact the others involved as their pages are completed and require text. I will also utilize Facebook to make sure that I am open with my communications. 

12. How will you determine if the project is successful?

I want the program to be aesthetically pleasing as well as helpful. I want my program to set a precedent for programs to come. 

Week 1 - Spring Semester Starts

Spring Semester has commenced! Art has been in full force, with the Cinemixer flyers needing to be designed and voted on before classes started. Grace worked with Zoe in order to create the Art Calendar so that we can stay on track. I finished up Cinemixer this week and worked on getting Samantha set up with Bake Sale and Party Flyers. I also spoke with Carson about the website and about presenting web changes to the class. I also had house cleaning to take care of, such as giving new members the basics of Google Drive and cleaning up the Art Drive. As for my own tasks, I started work on the program. Jack and I talked about his part in the program with writing up content. We both came up with the idea of making the Party-2-Page Spread in the program into a pull-out poster. I want to step up the quality of the party graphic so that people would want to tear it out and display it. We could also improve this spread by adding color, which I have already mentioned to Grace. Grace and I are currently preparing for a meeting with Evonne about the Program as far as printing and design options. We want to do this early so that we can prepare a proper budget. As for Research, I looked at the past programs and thought of ways to improve the layout for our pages.